Ellen DeGeneres has announced the launch of her skincare brand Kind Science, which 'uses science and innovation to deliver the best age-positive results enhanced by nature'.
The TV host commented 'The concept for Kind Science came about as I had struggled for years to find skincare products that didn’t irritate my increasingly sensitive skin. I’ve tried pretty much everything out there and finally decided to launch my own line, not wanting to compromise the things that matter most to me - caring for yourself, animals and the planet. Kind Science isn’t about anti-ageing because ageing is a good thing, it shows you’ve lived a lot, learned a lot, and hopefully laughed a lot. I want to keep laughing, just with fewer laugh lines and wrinkles!'.